In August 2013, Brawn & Brains Coffee was a tiny coffee shop measuring less than 350 square feet. Our focus then, as it is now, was this – to source for high-quality green coffee, and offer freshly roasted coffee, lovingly baked pastries, together with simple but hearty sandwiches, to our customers. An opportunity for expansion came in late 2014 and we jumped at the opportunity to operate from new premises that were 3 times larger than where we first started. The new space was in the historic building that used to house the Old Singapore Badminton Hall, and that was built in the 1950s. Massive amounts of work had to be done to prepare the place and we were delighted to start operations in July 2015. We love the location and the architecture of the building, and are still operating there at Guillemard Road today.
Our story grew beyond the walls of our coffee shop. In August 2017, a team from Brawn & Brains Coffee participated in the Singapore Coffee Festival. We featured a selection of filter coffee that we roasted ourselves, and B&B Coffee Beer, which was brewed by our friends at Rye & Pint Brewery, a Singapore craft beer brewery. It was the first time we participated in the Singapore Coffee Festival and we had a fantastic time meeting old friends and new acquaintances, sipping coffee from our own roasters.
Brawn & Brains Coffee constantly works at improving existing products and creating new ones. We work hard to maintain a consistently high standard in our product offerings – from our coffee to our baked goods, and to the food we serve. Knowing that our cafés can get busy at times, we responded to feedback from customers and friends and in 2018, we developed our very own Brawn & Brains Coffee app, which can be downloaded from the iTunes App Store or Google Play Store. This new ordering platform allows customers to place their orders on the app so that they can pick up their coffee and food once they arrive at our cafés, all without having to queue or wait.
Our latest big development comes in the form of our second café, which opened at 218 East Coast Road in 2019. This outlet boasts a new menu featuring coffee made with different brewing methods, and hearty comfort food that uses simple but fresh ingredients. These bear the hallmarks of Brawn & Brains Coffee – good coffee and good food.
We strongly believe in continuous learning and improvement, and in giving back to our customers, friends and the communities who have supported us over the years. This is supported in our wish to give back to our family at work, so that we at Brawn & Brains Coffee can continue to grow as a team while staying true to our brand, doing our best and being proud of what we do.